Digital Business Modelling and Entrepreneurship

Robin Wininger, professor of the Digital Business Modelling and Entrepreneurship program

Our world is driven by technologies and new business models, because of this, entrepreneurship shows an increase in terms of business the opportunities in the labour market. At the present time, the rate of entrepreneurial activity is experiencing an increase worldwide. Also we have to keep in mind that much of the traditional models are updating to address this new level of change.

What is an Entrepreneur?

An entrepreneur is a person who sets up their own business, building and scaling it, with the aim to generate a profit. He creat, owning and commercialize a product or service into the marketplace, as well as assum the risks and rewards associated with that businesses.

If you want to start a business, advance it and make them successful, it is essential that you learn a serie of technical skills to underpin some qualities within their chosen industry that will be critical to managing their business. Because, one of the most important factor that determine the level of success, it relates with the overall experience and skills in the sector that you are working on it. When you understand and master the entrepreneurial mindset and develop entrepreneurial traits, you have more opportunities to create successfully the new business model.

Therefore, with the Business Entrepreneurship program you will be able to understand the entrepreneurial mindset to take on opportunities and create new business models from scratch. You will learn to solve complex problems faster than before by applying entrepreneurial methods and tools. Also, you will master the exponential technologies and become savvy about the technologies that will drive our future. Apart from being able to work and run your own project within the program.

After finishing this program, you can reach profiles with the role such as:

  • Entrepreneur
  • Intrapreneur
  • Business Development Manager
  • Innovation Manager
  • Board Member (COO, CEO, CTO, CFO, CDO)
  • Product Manager
  • Business Analyst
  • Consultant
  • Project Manager
If you want to boost your profile and have a business success, find out about the Digital Business Modelling and Entrepreneurship