BETTER THAN
AN MBA

BETTER THAN
AN MBA

MDBE

Master in Digital
Business and

Entrepreneurship

Join the new generation of digital leaders

Start date: May 2022
Duration: 20 weeks + 4 weeks minor + student week

Nuclio Digital School’s MDBE will
give you a 360º vision of the real
world of tech companies

Nuclio Digital School’s MDBE will
give you a 360º vision of the real
world of tech companies

In-company digital transformation is currently one of the main challenges that companies face. This transformation is largely possible thanks to innovation-savvy leaders who drive their business to the top.

These leaders must be sharp, multidisciplinary and with the ability not only to adapt to change but also to encourage it.

This MDBE will provide you with the foundations you need to lead your future startup in the tech world, while opening the doors to a market in which the demand is growing exponentially.

The program is developed by professors with extensive experience in each of the areas related to technological innovation, which will allow you to acquire a totally real strategic and technical vision, which is practical and adapted to the needs of the current market.

Program objective

The MDBE is a program that aims to train managers who wish to pursue their professional future in digital companies or start-ups.

The MBA’s of the current market focus entirely on the economy and the business world, and therefore usually have a very limited scope on the specific culture of digital businesses. This program has built an academic format that is 100% focused on this market area.

Professional Outcomes

Depending on your professional and educational background
so far you may aspire to a managerial position in a digital company , in the so-called C Level positions.

Some examples:

    • CEO (Chief Executive Officer)
    • CDO (Chief Digital Officer)
    • COO (Chief Operating Officer)
    • CTO (Chief Technology Officer)

Program content

Module 1. Understand the Ecosystem

The digital entrepreneurial ecosystem -and more specifically, Startups- is characterized by three main aspects: Its own methods to organize and finance itself, its disruption in business models, and its commitment to agile methodologies that enable exponential growth and development. In this module you will get to know in depth how a startup achieves this level of self-management.

Module 2. Business Modelling

In this module you will learn to think strategically for the creation of disruptive businesses and analyze market variables to achieve the highest level of innovation, all while applying this knowledge in real time.

Module 3. Strategic Thinking

Business strategy, its methodologies and theoretical concepts are the foundation of business planning at any level. Its operational development becomes the roadmap that subsequently defines the organization chart, the business model and the operational development of the business.

Module 4. Digital Leadership

Business management requires much more than the traditional elements of planning, organizing, directing and controlling. It also requires for company leaders to be sharp, commited and resorceful professionals. This module will address digital leadership from three key perspectives: personal, social and technical skills.

Module 5. Technology Update Shot

Business leaders of the 21st century must understand the transformative power of technology, as well as what it offers and enables. Regardless of whether you have an engineering background or not, this short course will prepare you to talk to the experts: from terminology, to a detailed analysis of the key elements of an IT team, to programming languages, development methodologies or an update on current and future technologies that will govern the digital landscape.

Module 6. Investment & Financials

If anything has changed the foundations of conventional capitalism, it is the financing of start-ups. This module will cover from financial models to new stakeholders that are part of the entrepreneurial investment ecosystem, as well as giving you knowledge of financial markets, financing rounds, and the different players that play a key role in them.

Module 7. Legal Tech

The legal framework that defines the technological and entrepreneurial ecosystem is in itself a complicated puzzle in which businesses need to be continuously ahead of the legislative framework. This module will dive into the legislation of the ecosystem itself, as well as the business models, the financing rounds, as well as the business structures that generate new working models.

Module 8. Measurement

If there is one specific thing that digitalization has brought, it is the ability to measure market variables, as well as consumer-related data and the ability to interact with consumers in real time. This module will give you the tools you need to be fully aware of how your business is doing. /span>

Module 9. Growth

This module will teach you how to manage the exponential growth that is characteristic of a startup; from the acquisition of leads that generate contacts with potential customers, to the development of the relationship with them to generate loyalty.

Module 10. Operations

The last module will address the operational aspects of digital business, allowing you to understand the complexity of the day-to-day management across the entire business value chain. The core program ends here to introduce the new generation of digital leaders into the business market.

CAMPUS
BARCELONA STAGE

August 1 – 5, 2022

Student Week

All MDBE students are invited to visit Barcelona at the end of the program for an intensive week in which they will be able to visit relevant companies in the city center (startups, SMEs and multinational companies), as well as participating in networking activities and complementary talks focused on transversal skills, leadership and project management.

Our lecturers